Sam Guerrero
VideosObjectsGraphic DesignCommercial Photography
Sam Guerrero sorts through the multiple layers of insecurities that exist within the multi-dimensional structure of his identity for inspiration. His work utilizes the familiar language found within America’s visual culture – injected with enough peculiarity to question the validity of its content. Guerrero spotlights the incongruities that he sees in his own experiences and the environments that have perpetuated them to him. Guerrero's work seeks to question the existing sources of “normality” by trying to expose the aspects that should be questioned but instead are often accepted.
Sam Guerrero was born in East Los Angeles California where he lived most of his life. He attended Azusa Pacific University as a marketing major but shortly after arriving changed over to art. After graduating he began a ten-year career up and down the west coast as a high school art teacher. He ended up in Portland Oregon in 2005 where he now resides with his lovely wife. Guerrero served as a designer and curator for Tender Loving Empire for three years and still holds a position on their artist roster.